website design statsWant to learn about why you should build a new site in 2024? Or want to know whether to choose WordPress or Shopify?

Look no further. Our team has compiled a list of some of the most popular statistics to consider.

General Website Design Statistics

  •  Worldwide, there are over 1.8 billion websites that exist (Sagapixel)
  • Three new websites are built every second, with 252,000 new websites created every day (Forbes)
  • There are approximately 1.1 billion websites in the world in 2024, but 82% of them are inactive (Siteefy)
  • More than 20 million websites are ecommerce stores as of 2022 (Kommando Tech)
  • 71% of small businesses have a website (Top Design Firms)
  • The average cost to hire someone to build a large-scale ecommerce website is $10,000 (GoDaddy)
  • Website maintenance can cost around $400-60,000 per year (HubSpot)
  • 75% of people believe that a website’s credibility is based on design (Kinesis)
  • A site that focuses on superior user experience can have a visit-to-lead conversion rate that’s more than 400% higher than a poorly designed site (Forrester)
  • 80.8% of people begin a website redesign project because of low conversion rates (Sagapixel)
  • 70% of small businesses that run a website do not include a call to action (Sagapixel)
  • In the U.S. the web design service market is worth $40.8 billion (WP Beginner)
  • We helped Valco Valley Tool & Die’s conversion rate increase to 4.6% after redesigning pages to have a call-to-action (Sixth City Marketing)

Website Usability and Responsiveness Statistics

  • 73.1% of survey respondents believe that a nonresponsive website is one of the main reasons why people will leave (GoodFirms)
  • 60% of ecommerce consumers say usability is an important factor for an online shop (Statistica)
  • As of 2022, 88% of users engaged in at least one conversation with a website’s chatbot (Tidio)
  • 88% of web users are less likely to return to a website after a poor user experience (HubSpot)
  • Businesses leave 35% of money on the table due to a bad user experience (Amazon Web Services)
  • Investing in user experience and responsive website design can bring you a return on investment (ROI) of 9,900% (UX Planet)
  • In just 0.05 seconds, users will form an opinion about a website (CXL)

Mobile Web Design Statistics

  • Google prioritizes a responsive, mobile-friendly website (Google Search Central)
  • 50% of smartphone users will use a company’s mobile site when shopping online because they do not want to download the company’s app (Think with Google)
  • In Q1 of 2023, nearly 45.5% of web traffic in the United States is from mobile devices (Statistica)
  • Mobile users are 67% more likely to purchase from a site when the site has a mobile-friendly format (Forbes)
  • 52% of people are less likely to interact with a business because of a bad mobile experience (Leadpages)
  • In November 2022, 60.28% of global internet traffic was generated from mobile devices (Sagapixel)

WordPress Statistics

  • WordPress powers just over 43% of all websites on the internet (W3Techs)
  • In 2020, WordPress became the fastest-growing content management system (CMS) for 11 years in a row (wp-content.co)
  • In 2024 there are 59,279 free WordPress plugins (WordPress)
  • There are 11,978 different themes on WordPress as of 2024 (WordPress)
  • WooCommerce, the ecommerce WordPress plugin, is used by just over 21.1% of all WordPress websites (W3Techs)
  • WordPress users create 27 new posts every second (AppMySite)
  • One of the fastest-growing themes in WordPress is Astra (Themeco)
  • Of the top 1 million websites that exist, 36.28% are WordPress sites (TechReport)
  • The average annual membership cost for WordPress is $145 (Hubspot)

Ecommerce Web Design Statistics

  • 22% of online shoppers will return items because the product photo looks different than the actual product (Results Imagery)
  • 89% of shoppers will begin doing business with the competitor after a bad user experience (Oracle)
  • As of Q4 of 2023, mobile devices account for 78% of retail and ecommerce website traffic (Statistica)
  • Red purchase buttons can boost conversions by 34% on ecommerce sites (CXL)
  • Mobile ecommerce is expected to double from 2019 to 2023 to make up for approximately 75% of all ecommerce sales (Deloitte)
  • 24% of small retail businesses don’t know how to create a website (Digital.com)
  • 60% of consumers said that a website’s usability is important for their online shopping experience (HubSpot)
  • 44% of shoppers who had a negative online experience will tell a friend or family member (Elastic Path)
  • There are 26.5 million ecommerce sites globally (Doofinder)

Site Speed Statistics

  • 88.5% of survey respondents say that a slow site speed is the main reason that visitors choose to leave a website (GoodFirms)
  • A one second delay in website page’s load time causes a 7% loss in conversion (BigCommerce)
  • 50% of all consumers expect a good website to load in 3 seconds or less (Digital.com)
  • 40% of website visitors will not wait any more than 3 seconds before clicking off a website (Forbes)
  • For ecommerce websites, consumers expect your pages to load in 2 seconds (Akamai)
  • Ecommerce websites that make $100,000 per day, but have a 1-second page delay can expect to lose approximately $2.5 million in sales each year (Neil Patel)
  • For Google’s top 10 results on SERP, the average page speed is 1.65 seconds (Blogging Wizard)

Statistics on Styling a Website (Color, Font, etc.)

  • When consumers were asked what visual elements they valued the most about a website, 40% of people said photos, 39% said color scheme and the rest (21%) said video (Top Design Firms)
  • 84.6% of web designers believe that the biggest mistake made by small businesses is a crowded web design (GoodFirms)
  • Out of the web designers surveyed, 38.5% of them believe that an outdated design is the main reason why visitors will leave a website (GoodFirms)
  • 26% of individuals prefer a primary color scheme on a website (Top Design Firms)
  • Colors on a website can increase readership by 40% and the overall comprehension of a website by 73% (Colorcom)
  • 88.5% of designers use Photoshop as an additional tool to support a website’s design (GoodFirms)
  • 94% of first impressions of a business are related to the website design (HubSpot)
  • Only 8% of consumers acknowledge the whitespace on a website (HubSpot)
  • Only 18% of users will notice a company’s font style when visiting their website for the first time (Top Design Firms)
  • 50% of website users believe that a company’s website design is important to their brand (Top Design Firms)
  • 88.5% of people use a flat design for their website since it is more streamlined and proficient (GoodFirms)
  • 90% of users will exit out of a poorly designed website (Sagapixel)
  • When we added quality graphics to the University Commons website, we saw an increase of 21% more page views (Sixth City Marketing)
  • We highlighted the most important elements on TYKMA Electrox’s website with a darker color and maintained a minimalistic design, which contributed to a 402% increase in overall traffic (Sixth City Marketing)

Our Collection of Marketing Statistics and Facts

seo stats 2024
Search Engine Optimization
conversion rate statistics
Conversion Rate Optimization
website design stats
Web Design & Development
content management system statistics
Content Management Systems
social media marketing stats
Social Media Marketing
ppc stats
Pay-Per-Click
email marketing stats
Email Marketing
website redesign statistics
Website Redesigns
ecommerce stats
Ecommerce
CTA stats
Calls to Action
influencer marketing stats
Influencers
mobile marketing stats
SMS/Mobile
emoji stats
Emojis
AI Marketing statistics
AI Marketing
video marketing stats
Video Marketing
link building stats
Link Building
online review statistics
Online Reviews
schema markup
Schema Markup
content marketing stats
Content Marketing
chatbot stats
Live Chat/Chatbots
google stats
Google Search
dental marketing stats
Dental
higher education marketing stats
Higher Education
manufacturing marketing stats
Manufacturing
Legal Marketing Statistics
Legal
Software SaaS Marketing stats
Software/SaaS

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