website design statsWant to learn about why you should build a new site in 2024? Or want to know whether to choose WordPress or Shopify?

Look no further. Our team has compiled a list of some of the most popular statistics to consider.

General Website Design Statistics

  •  Worldwide, there are over 1.8 billion websites that exist (Sagapixel)
  • Three new websites are built every second, with 252,000 new websites created every day (Forbes)
  • There are approximately 1.1 billion websites in the world in 2024, but 82% of them are inactive (Siteefy)
  • More than 20 million websites are ecommerce stores as of 2022 (Kommando Tech)
  • 71% of small businesses have a website (Top Design Firms)
  • The average cost to hire someone to build a large-scale ecommerce website is $10,000 (GoDaddy)
  • Website maintenance can cost around $400-60,000 per year (HubSpot)
  • 75% of people believe that a website’s credibility is based on design (Kinesis)
  • A site that focuses on superior user experience can have a visit-to-lead conversion rate that’s more than 400% higher than a poorly designed site (Forrester)
  • 80.8% of people begin a website redesign project because of low conversion rates (Sagapixel)
  • 70% of small businesses that run a website do not include a call to action (Sagapixel)
  • In the U.S. the web design service market is worth $40.8 billion (WP Beginner)
  • We helped Valco Valley Tool & Die’s conversion rate increase to 4.6% after redesigning pages to have a call-to-action (Sixth City Marketing)

Website Usability and Responsiveness Statistics

  • 73.1% of survey respondents believe that a nonresponsive website is one of the main reasons why people will leave (GoodFirms)
  • 60% of ecommerce consumers say usability is an important factor for an online shop (Statistica)
  • As of 2022, 88% of users engaged in at least one conversation with a website’s chatbot (Tidio)
  • 88% of web users are less likely to return to a website after a poor user experience (HubSpot)
  • Businesses leave 35% of money on the table due to a bad user experience (Amazon Web Services)
  • Investing in user experience and responsive website design can bring you a return on investment (ROI) of 9,900% (UX Planet)
  • In just 0.05 seconds, users will form an opinion about a website (CXL)

Mobile Web Design Statistics

  • Google prioritizes a responsive, mobile-friendly website (Google Search Central)
  • 50% of smartphone users will use a company’s mobile site when shopping online because they do not want to download the company’s app (Think with Google)
  • In Q1 of 2023, nearly 45.5% of web traffic in the United States is from mobile devices (Statistica)
  • Mobile users are 67% more likely to purchase from a site when the site has a mobile-friendly format (Forbes)
  • 52% of people are less likely to interact with a business because of a bad mobile experience (Leadpages)
  • In November 2022, 60.28% of global internet traffic was generated from mobile devices (Sagapixel)

WordPress Statistics

  • WordPress powers just over 43% of all websites on the internet (W3Techs)
  • In 2020, WordPress became the fastest-growing content management system (CMS) for 11 years in a row (
  • In 2024 there are 59,279 free WordPress plugins (WordPress)
  • There are 11,978 different themes on WordPress as of 2024 (WordPress)
  • WooCommerce, the ecommerce WordPress plugin, is used by just over 21.1% of all WordPress websites (W3Techs)
  • WordPress users create 27 new posts every second (AppMySite)
  • One of the fastest-growing themes in WordPress is Astra (Themeco)
  • Of the top 1 million websites that exist, 36.28% are WordPress sites (TechReport)
  • The average annual membership cost for WordPress is $145 (Hubspot)

Ecommerce Web Design Statistics

  • 22% of online shoppers will return items because the product photo looks different than the actual product (Results Imagery)
  • 89% of shoppers will begin doing business with the competitor after a bad user experience (Oracle)
  • As of Q4 of 2023, mobile devices account for 78% of retail and ecommerce website traffic (Statistica)
  • Red purchase buttons can boost conversions by 34% on ecommerce sites (CXL)
  • Mobile ecommerce is expected to double from 2019 to 2023 to make up for approximately 75% of all ecommerce sales (Deloitte)
  • 24% of small retail businesses don’t know how to create a website (
  • 60% of consumers said that a website’s usability is important for their online shopping experience (HubSpot)
  • 44% of shoppers who had a negative online experience will tell a friend or family member (Elastic Path)
  • There are 26.5 million ecommerce sites globally (Doofinder)

Site Speed Statistics

  • 88.5% of survey respondents say that a slow site speed is the main reason that visitors choose to leave a website (GoodFirms)
  • A one second delay in website page’s load time causes a 7% loss in conversion (BigCommerce)
  • 50% of all consumers expect a good website to load in 3 seconds or less (
  • 40% of website visitors will not wait any more than 3 seconds before clicking off a website (Forbes)
  • For ecommerce websites, consumers expect your pages to load in 2 seconds (Akamai)
  • Ecommerce websites that make $100,000 per day, but have a 1-second page delay can expect to lose approximately $2.5 million in sales each year (Neil Patel)
  • For Google’s top 10 results on SERP, the average page speed is 1.65 seconds (Blogging Wizard)

Statistics on Styling a Website (Color, Font, etc.)

  • When consumers were asked what visual elements they valued the most about a website, 40% of people said photos, 39% said color scheme and the rest (21%) said video (Top Design Firms)
  • 84.6% of web designers believe that the biggest mistake made by small businesses is a crowded web design (GoodFirms)
  • Out of the web designers surveyed, 38.5% of them believe that an outdated design is the main reason why visitors will leave a website (GoodFirms)
  • 26% of individuals prefer a primary color scheme on a website (Top Design Firms)
  • Colors on a website can increase readership by 40% and the overall comprehension of a website by 73% (Colorcom)
  • 88.5% of designers use Photoshop as an additional tool to support a website’s design (GoodFirms)
  • 94% of first impressions of a business are related to the website design (HubSpot)
  • Only 8% of consumers acknowledge the whitespace on a website (HubSpot)
  • Only 18% of users will notice a company’s font style when visiting their website for the first time (Top Design Firms)
  • 50% of website users believe that a company’s website design is important to their brand (Top Design Firms)
  • 88.5% of people use a flat design for their website since it is more streamlined and proficient (GoodFirms)
  • 90% of users will exit out of a poorly designed website (Sagapixel)
  • When we added quality graphics to the University Commons website, we saw an increase of 21% more page views (Sixth City Marketing)
  • We highlighted the most important elements on TYKMA Electrox’s website with a darker color and maintained a minimalistic design, which contributed to a 402% increase in overall traffic (Sixth City Marketing)

Our Collection of Marketing Statistics and Facts

seo stats 2024
Search Engine Optimization
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Conversion Rate Optimization
website design stats
Web Design & Development
content management system statistics
Content Management Systems
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Social Media Marketing
ppc stats
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Email Marketing
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Website Redesigns
ecommerce stats
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Calls to Action
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AI Marketing statistics
AI Marketing
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Video Marketing
link building stats
Link Building
online review statistics
Online Reviews
schema markup
Schema Markup
content marketing stats
Content Marketing
chatbot stats
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Higher Education
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