Sixth City Marketing can help you achieve your online website goals through search engine optimization (SEO). We know that you want to use SEO to make improvements to your site by way of:
- Obtaining more qualified leads
- Increasing sales
- Improving your brand’s online presence
The ultimate goal is to improve business for your company and that is our sole focus for a campaign. Everything that Sixth City Marketing does is centered on accomplishing this goal, and quality and measurement is our highest priority in every facet of an SEO campaign.
How Do We Show Results?
We measure results in an SEO campaign by monitoring increases in:
- Phone calls and leads through your website
- Search engine traffic to your website
- Overall traffic to your website
- Changes in keyword positions
The synergy of these factors combined is critical in gauging the effectiveness of an overall SEO campaign. We evaluate each metric using industry standard platforms.
We also execute a number of other vital search engine optimization marketing strategies when we work with clients on an ongoing basis, including:
- Website optimization – We factor in your entire website’s structure to optimize it to meet search engines standards, improving aspects such as metadata, image alt and title tags, schema, and more.
- Link building – Having a strong backlink profile can help your domain gain authority and give you the foundation you need to rank above your competitors. Our team is highly skilled in gaining quality links to your site.
- Technical improvements – Outside of on-page adjustments, various aspects behind the scenes can factor into your rankings. Ensuring your website is at its best when it comes to load time, security, and more is top of mind for us.
- Competitor analysis – No good strategy is created without understanding what you are up against. To help us craft the perfect combination of tactics to get your website where it needs to be, examining your competitors is highly important.
- Keyword research – One of the main purposes of SEO is to help you rank for the terms most relevant to your business so your ideal customer can find you on the web. We diligently research what terms have the potential to get you the most leads and traffic and incorporate them throughout your site.
- Content writing – The copy you have on your pages is not only important for your customers, but also for search engines as well. These search engines have the ability to evaluate your content’s quality, authority, and more and then grade your pages to see where they should rank.
- Conversion optimization – After bringing in potential customers through SEO, once they land on your site we need to make sure they have an easy way to contact your business. Our design for conversion tactics draw users’ eyes to forms, phone numbers, and other calls to action to help them convert into customers.
“Sixth City Marketing was the best choice for our SEO work. The lines of communication are always open. John and his team are very attentive and set on helping our company reach our SEO goals. They have made our website much easier to find, and new customer inquiries have continued to improve.” – Sarah Wentz, Valco Valley Tool & Die, Marketing Manager
How Are We Different?
- We create a unique strategy to match your campaign priorities. No cookie-cutter approaches here.
- We have the luxury of offering high-quality service and attention to detail that larger, more detached agencies cannot.
- We don’t take shady shortcuts that could improve rank superficially but harm your long-term success.
- We have an in-house staff of writers, designers and strategists that offers over 25+ years of collective search engine marketing experience.
- We can help you whether you are looking for local or national SEO.
- We offer a varied portfolio of services to help your site’s conversion rate (design for conversion, social media, email marketing, and pay-per-click advertising) that we can work into a retainer agreement.
As search engines continue to alter the ways in which sites are indexed, categorized, and displayed in search results, don’t be a laggard in adopting digital best practices. Let Sixth City Marketing help keep you at the forefront of these changes through our search engine optimization services.
Unlike other SEO agencies, we are experts in a wide range of industries, including:
- Manufacturing, industrial, and automotive companies
- IT/Tech and SaaS
- Construction, both commercial and residential
- Home services such as roofing, landscaping, electrical, plumbing, HVAC, and contracting
- Assisted living, retirement, and senior living communities
- Financial and legal institutions
- Education, including colleges and universities
- Healthcare and dental institutions
- Professional commercial cleaners
- Funeral homes
- Franchises, Ecommerce, and more
Why Do You Need SEO?
Take a look at some statistics from Ahrefs that can reiterate the importance of search engine optimization services:
- There are an estimated 3.5 billion searches on Google each day
- Google Search, Images, and Maps are responsible for 92.96% of global internet traffic
- 68% of online users start their experience through search engines
- Leads from search engine optimization have a close rate of 14.6%
Frequently Asked Questions
To help educate you on search engine optimization so you can better understand our services, we answered some commonly asked questions:
What is local SEO?
Local search engine optimization is the practice of having a specific regional focus on the strategies we implement. For example, helping you rank for terms such as “X near me” or “X services in Pittsburgh.”
How much do SEO services cost?
We don’t have a one-price-fits-all model to our SEO, and we provide different packages. If you would like to learn more about the pricing of our services, feel free to schedule a meeting with our team.
How long does it take to see results?
SEO is a marathon, not a sprint, and everything we implement will improve your website’s online presence for years to come. And while it can take time for our efforts to get noticed by search engines, there are various tactics that will show our progress along the way.
Let Our SEO Company Take Your Business to New Heights
If you are serious about generating revenue for your company online, effective SEO services are essential. We’ve helped companies improve their online presence in:
Begin the process of solidifying your search presence. Contact Sixth City Marketing today to get a quote.