Is Your Paid Campaign Yielding ROI? Our PPC Services for Software Companies Are Here to Fix That.

Tired of running countless different ad campaigns on Google, LinkedIn, or Facebook that aren’t bringing in actual revenue? Or fed up with trying to manage all your campaigns by yourself when you have other priorities that need your attention?

Targeting your ideal customer online can be hard, but with the help of pay-per-click management, it can be a whole lot easier.

From text ads to video ads to everything in between, you can market your software to your audience online with ease. All while setting your own budget, choosing where to run your ads, and deciding what terms you want your ads to show for.

So if you want to know the best ways to optimize your paid campaigns, you came to the right website. We’d love for you to check out our marketing guide for SaaS companies, or stay here and keep reading if you’re looking to partner with a reputable software marketing company to learn more about who we are and how we can help.

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“Sixth City has done an excellent job in keeping our digital strategy ahead of the curve. Through a consistent evolution of our channel-driven content and measurement we have been able to optimize (and even reduce) our spend over time while continually increasing quality lead generation. The team is extremely knowledgeable, personable, and responsive, and a pleasure to work with.” – Scott Eagle, LORD Corporation
   

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What Our PPC Company Has to Offer

  • Dedicated account management
    When you sign on as a client at our agency, you will receive a direct line of contact with your account manager, who will facilitate approvals, meetings, and more.
  • Ongoing campaign maintenance
    Throughout the time you work with us, you can trust that our PPC management staff will work diligently to ensure your campaign is running optimally by monitoring search terms, budget, and more. And currently, we manage over $2,000,000 in paid campaigns for over 25 clients.
  • Knowledge of the search ecosystem
    As a full-service agency, we’re also experienced software SEO experts! This means that we are deep in the weeds of all things Google and search algorithms, meaning we know how to adapt to constant changes in how Google displays search results, including ads.
  • In-depth research and analysis
    We take a deep look at what types of ads your competitors are running and what keywords they are bidding on, we explore what other channels we could possibly expand to, and we consider various A/B testing options, so we are always looking for ways to improve your campaigns.
  • Ad and landing page creation
    Since we also provide software-focused web design services, we have the ability to create customized landing pages that will help drive conversions and match your branding. Our writing staff also will craft concise ad copy to help captivate customers and encourage sales.
  • Detailed monthly reporting
    On a monthly basis, your account manager will send you a detailed report that will break down all the important metrics you should be aware of in connection to your ongoing campaign, such as leads, phone calls, clicks, and more.

What Make Us Different

As you research the best SaaS PPC company for you, we hope you consider these five factors that we think help separate us from the pack.

  1. Knowledge – Our team has decades of collective experience in the marketing industry, meaning that many of us have long followed the ever-changing trends, rules, and best practices relating to PPC, giving us extensive knowledge.
  2. Transparency – We take pride in our dedication to honest communication. You can trust that we will always be transparent when reporting data, talking about the campaign, and more.
  3. Experience – Our agency is built on a team with diverse backgrounds. From marketing to business to design and much more, we all bring different assets to the table that help us provide high-quality work.
  4. Range –We’ve had the pleasure of serving various industries, from dentistry to heating and cooling to the legal field and many in between. Due to this, we’ve gained more knowledge and are constantly learning new tricks to help all of our clients.
  5. Location – Since we have our headquarters in Cleveland, and other offices in Indianapolis, Nashville, Pittsburgh, Chicago, and Columbus, and since all of our services are digital, we are able to serve you no matter if you are a smaller software company in Toledo or a large-scale business serving the west coast.

Types of SaaS Brands We Can Help

No matter who you make software for, we can assist you in targeting them, as we’ve worked hand in hand with niches such as:

Additional Marketing Services We Provide

As a full-service digital marketing agency, we extend our support to various marketing channels to aid in enhancing your SaaS business.

Along with PPC for software companies, we also provide the following comprehensive services:

“John Sammon at Sixth City Marketing is the “go-to guy” for SEO and PPC! John’s always been available when I have had healthcare marketing questions and he provides good insight on areas I may not have considered. I don’t ever fill out these, but John Sammon is just that good!” – Michael Buser, Teleradiology Consultants, LLC

Ready to Leave Your Campaign Management to the Pros?

We’d be happy to start a conversation about our pay-per-click services and how we can secure you more customers – use the form at the top of this page to get started!

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