PPC Services for Lawyers and Attorneys

See How Our PPC Agency Helps Law Firms Increase Their Caseload

Is your business struggling to get more cases to take on? Are you looking to get more leads that are qualified for your specific legal practice? Or maybe you’re looking to expand your firm and need help from reliable law firm digital marketing experts?

According to Ruler Analytics, 58% of traffic to legal groups comes from paid search, making it a great way to get your firm more leads.

We know the importance of bringing in consistent qualified leads that turn into actual cases your firm takes on. And we are ready to help your firm or paralegal business succeed by providing you with strategic advice, or even run tailored ad campaigns on your behalf to help your business grow.

What’s Included in Our Legal PPC Management Services

Here are just some of the things you can expect to be done as we work with your law firm for PPC marketing:

• Strategic keyword planning
  The key to running paid advertisements online includes targeting specific search terms that you wish to show for. We spend time conducting research for your business to find the best set of terms to run that will produce results.
• Custom ad copywriting
  Crafting ads that encourage users to click can be a tedious task. Thankfully, our writing team has years of experience composing ads for a wide range of industries, and we know how to optimize language to sell your services.
• Landing page design
  In search campaigns, while having captivating ad copy is important, the page you send your ads to is often overlooked even though it shouldn’t be. Our in-house designers will create a custom landing page that will bring in the conversions you want.
• Lead and call tracking
  In order to show an ROI in our services and help run successful campaigns, we enable lead and call tracking. This helps us track how well your campaign is performing at bringing you new cases.
• Campaign maintenance
  From ensuring search queries that lead to clicks are qualified to checking budgeting and more, we conduct thorough overall maintenance on your campaign to ensure it’s running at its best.
• Competitor research
  Just like we do lawyers who invest in our SEO services, we take a deep look into what your competitors are doing, which is a great way for us to analyze and strategize the best ways to run your campaign.
• Monthly reporting
  We will send your team a monthly summary detailing the number of form submissions and phone calls you received, along with other important metrics related to your campaign to keep a line of transparent communication with your firm at all times.

Types of Lawyers We Can Help

Wondering if we are a good fit to manage your campaigns? We’d be happy to help you no matter what your focus is.

With our years of experience, no matter what your specialty is, we can help.

What Make Our Law Firm PPC Services Different

Finding an agency you can trust to manage your PPC campaigns can be tough, so here are a few things that we think help us stand out from the rest.

1. Honesty – Like we mentioned earlier, you can trust in our team to provide transparent communication no matter if we are sending you our monthly report, talking strategy, or anything else.
2. Experience – In the time we have been in the industry, we have had the pleasure of working with a variety of businesses in diverse fields, which has helped us conquer problems and hone effective solutions.
3. Location – Although our offices are located in Ohio and Pennsylvania, we can help you no matter if you are a small business in Detroit or a large firm in NYC, all through virtual meetings, calls, and in-person visits.
4. Range – Our team is comprised of experts in PPC, SEO, design, and so much more, which helps us deliver a better product to you and your team.
5. Data – We know that ROI is something all business owners want to see so they can tell if they are getting their money’s worth. We can provide that data so you can better understand our value.
6. Flexibility – If there’s ever a time when we need to pivot and change our approach, our strategists are ready to work with you to get back on track.
7. Knowledge – The industry is always changing, growing, and adapting – something we know all too well. To ensure we never get lost in the fray, we stay on top of industry news and trends so we can apply any new tactics to our client work.