Updated on 6/15/2023
We understand the need to market your products and services online is more crucial than ever. With that being said, how does your company in plan to go above and beyond to bring in the traffic you deserve? That is where our team is here to help you.
If you are a Chicago-based company looking for an extra boost in business in the form of leads, inquiries, and sales, look no further than our team of PPC experts at Sixth City Marketing.
What You Need to Know About PPC
Pay-per-click (PPC) marketing is the process of paying to have your advertisements appear above organic listings in search engine results. Popular platforms include Google Ads and Bing Ads, as well as numerous social media platforms, such as Facebook and LinkedIn, to name a few. The overarching goal of PPC campaigns is to get the greatest return on investment for the amount of money you spend on your campaigns.
Can My Company Benefit from Chicago Advertising Services?
Absolutely! PPC can help your organizations specifically target individuals looking for your products and services. With the use of keywords and carefully crafted landing pages, your campaigns can increase your company’s brand awareness, increase the number of paid leads to your website, and help your boost sales!
Free Site Evaluation
Get more from your website in 2023! Fill out the form below or give us a call at 312-872-7726 and we'll give you a free website review.
“I recently consulted with Sixth City Marketing to learn more about internet marketing – especially search engine optimization, social media marketing and pay per click marketing. I found their experience and knowledge in these areas can turn my ideas into revenue and explained the execution in ways I clearly understood.” – Eric Gulledge, Sherwin-Williams
4 Things to Expect When Working with Us
Our team of advertising experts in Chicago is here to work with you through each step of your PPC campaign. With that in mind, here are just some of the things you can expect from our team:
- A well-managed account – When working with us, you can trust that your advertising campaigns are properly managed by our PPC experts. But not only will you be working with our PPC experts, but you will also have a designated account manager in charge of keeping consistent communication with you and answering any questions that you may have in-between scheduled meetings.
- Concise ad writing – Alongside our PPC team and account managers, our writing team will be in charge of writing advertisements designed to further compel your target audience both in search results and on your landing pages.
- Campaign oversight – Once a campaign is finalized and live, know that we are periodically checking on the performance to make sure that you are receiving a strong return on investment. We can do so by managing clicks, cost, keyword usage, and so much more.
- Recommendations and ideas for conversion – We want to share our industry-related knowledge with you and your team. That is why we are constantly educating ourselves on the ever-changing world of digital marketing, as well as providing you with recommendations backed by data to ensure your campaign is as successful as possible.
FAQs About Digital Advertising
Here are a few answers to commonly asked questions we recieve when we provide our free consultations:
How does PPC advertising exactly work?
As stated previously, when running a PPC campaign, you are getting billed for each time your ad gets clicked on. How much you are billed is dependent on the platform you are running your ads on, as well as how much other people are paying, or “bidding,” for the exact keywords that you are also wanting to rank for.
How much do Chicago PPC services cost?
The cost of advertising in Chicago can be determined by the amount that you want to spend on your campaigns. Depending on the budget you settle on, our team is able to work with you to make sure your budget can accompany the bids and cost per click of your PPC advertising campaign.
Are there ways I can make my ads stand out?
For sure. Just some of the ways that you can further promote your campaigns include the following:
- Utilize keyword insertion to match user intent
- Incorporating location-specific keywords into your campaigns and landing pages
- Creating attention-grabbing copy with your keywords effortlessly included
- Use image assets to showcase your team and products
- Add sitelinks to your campaigns to encourage more clicks
What other digital marketing services do your provide?
If you can, for sure! We usually recommend that our clients incorporate different digital marketing strategies in order to see greater results for their businesses. Beyond our PPC services in Chicago, we offer the other following services to our clients:
- Search engine optimization (SEO)
- Website design and WordPress development
- Conversion rate optimization (CRO)
- Social media marketing (SMM)
- Consulting and auditing
Do you only work with one type of industry?
Nope! We are able to partner with a variety of niches, granted if we believe we would be the best fit for you based on your needs, budget, and alike. Here are some industries we have helped in the past:
About Sixth City Marketing
Since 2010, we have had the pleasure of providing digital marketing services to our large and diverse clientele. Since then, we have expanded to 8 different locations and growing, and have expanded from a team of one to nearly 20.
Why Choose Our PPC Agency in Chicago?
There are several reasons why our Chicago advertising company stands out against the competition, including:
- Honesty and transparency throughout your entire time working with us
- A company culture that is a beautiful mixture of hard work and quality fun (be sure to ask John about the donut challenge!)
- Over 25+ years of combined industry experience under our belts
- We are a Google Ads partner and Google Ads Certified
- We are focused on one thing for your business: Results!
- Data tracking to accurately measure goals and ROI
Overall, when signing on with us, our digital marketing team is dedicated to taking proper care of your business and its campaigns. Take it from the several satisfied customers we have served over the years!
Visit Us at Our Chicago Location!
Our Chicago office is located at the corner of West Ontario and N. LaSalle Street. You can enter our building on the N. LaSalle side which is parallel with Lake Michigan.
620 N LaSalle St, Suite 415
Chicago, IL 60654
Hours of Operation
Monday 9 a.m. – 5 p.m.
Tuesday 9 a.m. – 5 p.m.
Wednesday 9 a.m. – 5 p.m.
Thursday 9 a.m. – 5 p.m.
Friday 9 a.m. – 5 p.m.
Where to Park
The 620 N. LaSalle parking garage is located across the street from our office on the W. Ontario Street side. You will know you are in the right place when you see the Target next to the parking garage!
Keep in mind that, depending on the day, time, and how long you plan on staying, it may cost money to park in this garage.
Nearby Restaurants and Locations
Whether you want to sit down for a bite to eat or want to grab something on the go, here are some nearby restaurants that we recommend that you should try:
- Dosbros Fresh Mexican Grill
- Bless Your Heart
We are also right down the road from a two-story glass McDonald’s with ample seating if you are looking to kill some time! No seriously, it is a huge McDonald’s.
“Sixth City has done an excellent job in keeping our digital strategy ahead of the curve. Through a consistent evolution of our channel driven content and measurement we have been able to optimize (and even reduce) our spend over time while continually increasing quality lead generation. The team is extremely knowledgeable, personable, and responsive and a pleasure to work with.” – Scott Eagle, LORD Corporation
Need Chicago PPC Advertising? Contact Our Team Today
Our team at Sixth City Marketing is here to help you take the next steps to receive the results you want for your business.
Contact us today to schedule your free strategy session. If you are looking to chat as soon as possible, our CEO, John Sammon, usually runs our LiveChat and would love to discuss our Chicago PPC services with you!