If you are running a pay-per-click campaign for your business, you’re well aware that there are a variety of aspects that factor into its success. One thing you might not know is that if you’re sending your ads to your website or landing pages, load speed is impacting your ads, positively or negatively. Keep on…
WordPress is undoubtedly one of the most widely used content management systems (CMS) on the market. One of the great benefits of WordPress is the wide variety of plugins you can add to your website to increase functionality, SEO value, and much more. Here are some of our favorite plugins that we think you should…
With 2020 fast approaching, giving your website a fresh new look may be top of mind. Check out some popular design elements expected to take over in the new year. Clean Design The trend in design lately has been heavily geared toward going back to basics, preferring a simpler, minimalistic design. Not only can simple…
1. Organize Your Pages Organizing your website’s pages and the content on each page is better for website usability overall. Consumers enjoy looking at pages on a website that are easy to read and are visually appealing. The user experience design should be clean and free of any potential clutter. Let’s take a look at…
According to a new research study, eight of every ten Americans own two or more digital devices. For many, this can include a laptop, mobile phone, desktop computer, tablet, and more. And as the number of technological devices per user increases, so does the need for website accessibility. With the vast majority of the populace…
Having a strong online presence is becoming more and more imperative, especially for companies, as in the last couple decades the internet has become increasingly intertwined with our daily lives. When looking at your site and engaging in website evaluation, it may be hard to gauge which information is useful and which is not. Though…
Google recently announced that it would be offering an option in the new Google Search Console for users to be notified about “security issues.” This would include hacked URLs, malware attacks, harmful downloads and more. While this was a feature on the old version of Google Search Console, it’s now housed under a new section…
Google has recently rolled out a new policy in which site owners or managers who utilize Google Search Console will be notified if they have pages that are taking an excessive time to load. If you have such pages, Google’s notification will inform you that: Your site performance is significantly below average Speed is a…
Recently, Google implemented mobile-first indexing, changing the way the search engine indexes and ranks sites. In this post, we’ll give a quick overview on what mobile-first indexing entails and what it could mean for your website.
Whenever major tech companies like Google and Apple release new products or announce new services, businesses in a broad range of industries can expect to see an impact. The launch of the new iPhone X is no exception since it, along with future generations of the smartphone, is expected to increase the role of…
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