Your Website Speed Can Impact Your Sales, Leads, and Ranking in Search Engines
The speed at which your website loads can have a tremendous impact. In the video below, we’ll give you some key data on what areas it impacts and show you how to check your speed:
Your website speed can affect:
- The percentage of people that visit your site that contact you or make a purchase (conversion)
- How many people visit your website and leave after viewing only one page
- Your ranking in search engines
What to know about your website load time:
- It’s not always a priority for web developers to address and troubleshoot when building a website
- You want your website to load in under 4 seconds
- Your competitors may not take the time to do this because it’s technical and may require pulling in a web developer for troubleshooting
Tools to help you test your website load time and site speed (guidance in video):
- https://tools.pingdom.com/
- Google PageSpeed Insights
- Google Analytics and Google Search Console also provide you with information on your website speed and load time
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